My process
1 - Talk, listen
We have a meeting and discuss your ideas. I always like to meet in person if possible but a video or phone call can also be arranged. Here I will listen to you talk about your product/business, needs and ideas and we will discuss potential directions for your logo/brand identity.
2 - Research
After some initial research into similar brands in your industry I will put together a mood-board of ideas that I feel is inline with the direction the logo/brand identity needs to go in based on your requirements. This includes colours, logo styles and font choices.
3 - First ideas
Once a direction is agreed I supply you with a page of early ideas. From this you can decide which one you like and if any changes need to be made. You might like to see a couple developed at this stage if you’re still unsure.
5 - Final files
A final logo is chosen and after any last adjustments the logos are supplied to you in various formats for digital, print and social media in full colour and mono versions. If this is a brand identity project then further assets are developed from here.
4 - Development
I then develop the idea or ideas further keeping in mind any feedback or changes if needed. Then these ideas are re-supplied for your thoughts.
