Craft Beer Folk Beer Festival

The Goal
Craft Beer Folk is a traveling, park-based community beer festival that brings independent breweries, live acoustic music, and local street food to various areas in the south of UK. They needed a versatile visual identity and promotional asset kit that felt welcoming, independent, and community-focused.

What I Did
I focused on creating a bold, typographic logo mark paired with simple, eye-catching graphic layouts that instantly signal a relaxed, independent event space. To ensure the festival team could easily market their tour dates, I structured the promotional files into clean, organised grid templates.

The Result
The festival production team received a production-ready, highly flexible branding system. By keeping the typography simple and the file layouts highly organized, the final assets allowed them to smoothly roll out clean, professional event promotion across multiple town spaces, building an instantly recognizable look that helps them connect with local crowds.